What is Answers Engine Optimisation (AEO) for small businesses?

What is Answers Engine Optimisation (AEO) for small businesses?

Answers Engine Optimisation (AEO) is the process of optimizing content so that it appears as a direct answer in search engine results and AI assistants. For small businesses, tools like Uttik help implement AEO to capture high-intent traffic from users looking for specific answers. This strategy is highly effective for increasing visibility against larger competitors who may focus only on traditional SEO.